Why it’s an Employers Market

There seems to be this consensus that if you don’t get a college degree, you’ll go nowhere fast. Is this true? I’m not so sure. I know a lot of unemployed people with degrees. So what’s the disconnect? If there aren’t enough jobs to go around, how is a degree going to change that? What we need are more employers, not employees. The focus should be on job creation, not searches. But, how do you make this happen? So many people have the fixed mindset of going to school and getting a job, not creating one. What can be done to get more people to want to hire and not be hired? A change of scene. Really?

When you go on a job search, you are looking for someone to hire you. Right? So, someone has to provide that job for you to work. How many times have you thought, “If I ran this company, I would do xyz…” Come on, admit it. It has crossed your mind. I’ve heard many people use different terms, but entre-employee is one of the best. Dani Johnson uses it in her First Steps to Success and Creating a Dynasty seminars www.danijohnson.com ( Yes, I highly recommend that you attend ).

Entre-employees work like they own the company. You give it your best. As if, you own the company. Bringing more value to your workplace. You really invest your focus, and work like you own the place. But, what if you took it a step further? What if you learned about running a similar company on your own? Doing exactly what you’re already doing for your employer, except, for yourself instead. Only better, faster, or whatever? Fill in the blank. Seriously.

Since there are thousands of people graduating from college each year with a degree in your field, there’s no shortage of people looking for you to employ them. That’s a pretty big employment pool. Not to mention the thousands that get downsized each year. Now those people tend to have experience, are motivated, and eager to get a new job. They can help you launch a successful venture with their collective know how. They need a fresh start. And, with this economy, would thank you for the opportunity to at least give them the chance.

If you aren’t so jazzed with your current field, what about a field that holds your interest? Mary Kay Ash started her famous Mary Kay Cosmetics line after working for years selling home products. She helped a company train men that were consistently promoted over her. When she retired she decided to help other women reach their potential without a glass ceiling. She created jobs. Did she have a degree? No, but she did have a lot of practical experience.

Mrs. Fields and Famous Amos’ cookies are delish. Beachbody made P90X’s Tony Horton, and Insanity’s Shaun T household names. Le-Vel makes a nutritional trans-dermal patch and supplements for busy people. Nerium helps your skin look fabulous, and has a supplement that enhances brain function. Burt’s Bees, Shea Moisture, L’Occitane, and Carol’s Daughter use all natural products for the body.

Patient First and Better Med make going to acute care possible for patients that can’t see their regular physicians on demand. Nature’s Sunshine pioneered encapsulated herbal supplements. Kumon makes math and reading simple. Khan Academy is changing the way we view education. They found a need, filled it, and created jobs in the process. But, they didn’t do it by themselves. Some of these company’s founders used their degrees for job creation. Others hired people, or partnered with like minded individuals through network marketing to help them get started.

We all know about Steve Jobs, Richard Branson, and Bill Gates successes. Oprah Winfrey employed many people during her show’s run. Still does. And, don’t get me started on Jeff Bezos with Amazon. They created jobs. And, so can you. Get the point? No matter what you do, the sky’s the limit. So use your degree, know how and experience to help others get employed.

First, visualize yourself doing it. It all starts with a vision. Kids aren’t the only ones with vivid imaginations. See yourself doing it first, and then think. Yes, I said think, about what you would do and how you would do it. Find a mentor that can help and guide you. You might have to go to a seminar to or 2 to start with, but, it’s worth the investment. And yes, you will have to invest some cash to make more. You don’t need to break the bank, but investing shows you’re serious and that you have some skin in the game.

Don’t know where to start? Might I suggest: the internet, Facebook ads, Youtube, webinars, seminars, your local library, SBA, or even your employer themselves. Ask how they got their start. You’d be floored at how much information and help is out there, if you just go research it. So the next time your company downsizes ( or any other one for that matter ), take a good long look at how many future employees could be working for you. It’s just a suggestion.




3 thoughts on “Why it’s an Employers Market

  1. samjsanderson says:

    Such a great point and really true! With the internet and everything that comes with it there are so many more opportunities now to create your own job!


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